SynaCast – the world’s largest all-video network technology platform providerShanghai SynaCast Media Tech Co.,Ltd. (SynaCast),jointly invested by several internationally well-known venture capital firms,is an online video network technology platform provider serving China as well as Chinese communities around the world,and a pioneer in fifth-generation new media。 SynaCast has always been committed to the development,promotion and application of new-generation streaming media transmission and interactive online video technologies。 Relying on patented P2P streaming media technology that it developed in-house,SynaCast has maintained its position as a fast growing industry pioneer,providing users with cutting-edge technologies and applications including client terminals,online live broadcasting/video on demand,video search,HD broadcasting and accelerators。
As a leader in the P2P streaming media sector,SynaCast was among the first to receive a license for the broadcasting of audio-visual programs through information networks from China’s State Administration of Radio Film and Television in April 2008,and has established partnerships with approximately 100 TV stations as well as media and advertising agencies across the country。 Due to its intelligent,efficient and low-cost P2P online video streaming media technology,and a strategy combining technology innovation,integrated digital marketing and the user always being foremost,SynaCast can provide Chinese users worldwide with thousands of channels of smooth and clear high quality live/on demand/short video real-time services on a 24/7 basis。
PPLive Receives the First Online Broadcasting License Among International VC-invested Companies PPLive - the world’s largest online all-video interactive entertainment media platformSynaCast’s PPLive,the most well-known of such services within China,is the largest online video interactive entertainment media platform worldwide with the highest number of users and widest coverage serving Chinese communities。 PPlive offers users omni-directional 3D online interactive video entertainment services comprised of website/communities (www.pplive.com),client terminals as well as online live/on-demand broadcasting (iKan) and video search (PP.tv)。The platform currently makes available approximately 100 million video clips and 10,000 video content search records,with a library of more than 200,000 licensed films and teleplays and is the sole licensed online video source in China。
Thanks to its compelling cutting edge technology and best-in-class user experience,PPLive can already lay claim to more than 120 million users while having scored many “firsts” in China’s P2P online video industry in terms of live broadcasts,among them,the Spring Festival Gala,the Chinese People's Political Consultative Conference,plenary sessions of the National People's Congress and the Beijing Olympics。 PPLive’s high traffic numbers and strong appeal have led it to be ranked the “Most Popular Online Video Website” ,“Most Popular Online Video Software”and “Most Influential Software Product” in several industry surveys。 An iResearch report shows that PPLive holds more than 60% of the online video live broadcasting market,making it the most popular online video entertainment platform among global Chinese communities。
In 2008,PPLive collaborated with ifeng.com to produce China’s first online live teleplay 《Y.E.A.H》,simultaneously promoted across traditional and emerging television distribution channels including TV,print,video websites,portal communities and electronic magazines,attracting millions of fans。 The teleplay marked a new distribution model for China’s first significant online interactive teleplay while being the first piece of entertainment produced by an online video media firm。 PPLive will continue to promote an integrated distribution model combining licensed and proprietary content,providing online video users with comprehensive one-stop services。
